Are disruptors really the silver bullet in this age of chaos?
We hero worship disruptors: individuals spread through history who redefined the world in their image. Whether through Copernicus’ naked eye, Henry Ford’s production line, Tim Berners-Lee’s World Wide Web or Jeff Bezos’s Amazon, disruption transforms the way we live. A small number of outsiders have always had a disproportionately large effect on humanity. But is this worship warranted?
“We are simply a group of honest and hard working people, who respect our customers and we can be trusted to do what we said we will do!”
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